Shopify Store Management
Your Shopify Store Is Your Most Valuable Asset. We Help It Work Harder.
Store management, catalogue optimisation, conversion rate improvement, and app ecosystem oversight — managed as part of your broader ecommerce strategy, not in isolation from it.
- Free store audit
- No commitment
- Integrated with your marketplace strategy
- Monthly
Performance reporting
conversion rate, revenue, Core Web Vitals, and sell-through
- 5-step
Optimisation process
audit → roadmap → content → technical → ongoing management
- 100%
Policy compliance
across all managed Shopify stores
- Weekly
Priority updates
performance review and next actions communicated weekly
LLV's Shopify operating model: structured optimisation process, monthly performance reporting, and policy-compliant management across all active stores.
Who This Is For
Built for Brands Ready to Treat Shopify as a Revenue Channel
Shopify management delivers the most value for brands that recognise their store is a commercial asset — not a brochure — and are committed to managing it with the same rigour as their marketplace channels.
- Brands Whose Shopify Store Underperforms
- Businesses generating strong marketplace revenue but whose Shopify store conversion rate, average order value, or direct traffic revenue is well below its potential given the products and traffic available.
- DTC Brands Scaling From Marketplaces
- Sellers established on Amazon or other marketplaces who are launching or growing a direct-to-consumer Shopify channel and need it managed as part of a unified commercial strategy.
- Multi-Channel Brands Without Unified Strategy
- Businesses managing Shopify, Amazon, and other channels in isolation — with inconsistent pricing, conflicting messaging, and no unified inventory or promotional strategy across all channels.
- International Brands Needing Shopify Markets
- Brands selling into multiple countries through Shopify who need Markets properly configured — currency localisation, country-specific pricing, international SEO, and compliant checkout flows.
- Established Brands With Complex App Stacks
- Stores that have accumulated dozens of apps over time, creating performance drag, redundant functionality, and monthly subscription costs that are no longer justified by the value delivered.
- Brands Approaching a Shopify Replatform or Redesign
- Businesses considering a theme change or major store rebuild who want an objective audit of what to fix, what to keep, and what revenue impact the changes are designed to achieve before committing.
Full Scope
What Shopify Management Includes
Every activity included in ongoing Shopify store management — from catalogue organisation to monthly performance reporting.
- Shopify store audit and performance review
- Product catalogue management and organisation
- Collection structure and navigation optimisation
- Product page copy and conversion optimisation
- Metafield and custom data management
- App ecosystem review and rationalisation
- Theme performance review and recommendations
- Core Web Vitals and page speed monitoring
- Discount and promotion configuration
- Inventory and variant management
- Shopify Markets configuration (multi-currency)
- Monthly performance reporting
How We Work
Shopify Management That Connects to Your Commercial Strategy
- Shopify Is a Growth Channel, Not Just a Website
- Most brands treat their Shopify store as a static brochure. A well-managed Shopify store is an active revenue channel — with optimised product pages, a conversion-focused checkout experience, and catalogue organisation that reduces bounce and increases average order value.
- Integrated With Your Marketplace Strategy
- Your Shopify store and your marketplace channels are not separate businesses. Pricing, messaging, product positioning, and inventory allocation need to be coordinated across all channels. We manage Shopify alongside your marketplace accounts — not in isolation.
- App Ecosystem Rationalisation
- Most Shopify stores accumulate apps that create performance drag, duplicate functionality, and billing costs that compound monthly. We audit your app stack, identify what to keep and what to remove, and recommend the minimum set of apps needed to achieve your goals.
- Conversion-Focused Product Pages
- Product page copy, image strategy, review presentation, and upsell configuration all affect conversion rate. We apply the same conversion principles to Shopify product pages that we apply to Amazon listing copy — benefit-led, objection-answering, and formatted for how buyers actually read.
- Shopify Markets and Multi-Currency
- For brands selling internationally through Shopify, Markets configuration — currency localisation, country-specific pricing, and international SEO — is managed as part of the engagement. Your store serves every market correctly.
- Performance Monitoring That Connects to Revenue
- Shopify analytics, Google Analytics 4 attribution, and marketplace channel data are brought together in monthly reporting so you can see the full revenue picture — not just per-channel numbers in isolation.
Our Process
From Audit to Ongoing Revenue Optimisation
Store Audit
Full audit of your Shopify store — conversion rate by page, product page quality, Core Web Vitals, app performance drag, theme configuration, and catalogue organisation.
- Conversion rate by page analysis
- Core Web Vitals and page speed
- App stack and performance review
Priority Roadmap
90-day improvement plan built from audit findings — ranked by revenue impact. High-priority items addressed first with agreed KPIs per improvement area.
- Revenue-impact prioritisation
- 90-day roadmap with milestones
- Agreed KPIs per improvement area
Catalogue and Content
Product catalogue reorganised, collection structure optimised, product page copy updated, and metafield data managed for the highest-traffic and highest-potential products.
- Catalogue reorganisation
- Product page copy and optimisation
- Collection and navigation structure
Technical Optimisation
App rationalisation, page speed improvements, and Core Web Vitals monitoring implemented and tracked.
- App audit and removal recommendations
- Page speed improvement actions
- Structured data and schema implementation
Ongoing Management
Monthly performance review — conversion rate, revenue by collection, product performance — with ongoing catalogue management, promotion configuration, and inventory oversight.
- Monthly performance report
- Promotion and discount management
- Inventory and variant oversight
Investment
LLV Shopify management starts from $2,000/month. Scope and investment depend on catalogue complexity, whether Shopify Markets is included, and how Shopify fits within your broader channel mix. A free strategy call helps clarify the right scope.
Related Services
Services That Work Alongside Shopify Management
Digital Marketing
Paid and organic traffic to drive qualified visitors to your Shopify store.
Learn more →
Creative Services
Product photography and design assets built for Shopify conversion.
Learn more →
Data & Analytics
Unified reporting across Shopify and all marketplace channels.
Learn more →
Marketplace Expansion
Add Amazon, TikTok Shop, or other channels alongside your Shopify store.
Learn more →
Questions
Shopify Management FAQs
Can't find the answer you're looking for? Reach out via our contact page.
Book a Free Shopify Store Audit
30 minutes. We review your conversion rate, catalogue organisation, app stack, and Core Web Vitals, then tell you exactly what changes would have the highest revenue impact in the next 90 days.
- Free audit
- No commitment
- 90-day improvement roadmap